What to look out for in the Broadbeach off the plan apartment market in 2024

The landscape of Broadbeach is changing ever year. 

Nearly two years ago I wrote a piece about Broadbeach and its lifestyle and location factors drawing both buyers and developers, with Mosaic Property boss Brook Monahan and CBRE Residential Gold Coast Projects Director Nick Clysdale explaining what it was about Broadbeach that buyers and developers saw in the suburb just south of Surfers Paradise.

Monahan put his money where he mouth was so to speak, securing two sites for his first two projects in the suburb, Marella by Mosaic and Lily by Mosaic, both of which have had huge sales success since launching.

Broadbeach has remained a top spot for developers since then, with a number of development sites transacting. There’s a healthy mix of large scale, full-floor apartments for the more affluent buyer, and higher density two and three-bedroom apartmens which cater to a wider market.

A number of projects are looking like they’ll go ahead in 2024. We’ve taken a look at five developments which caught our eye.

Project: SOLA Broadbeach

Location: 158 Surf Parade, Broadbeach QLD 4218

Developer: Ature Group

The Queensland-based AtureGroup, well known for the popular fashion boutique Sabo Skirt and Zaco, will launch SOLA Broadbeach this year on one of Broadbeach’s most popular streets.

SOLA, located at 158 Surf Parade, is designed to cater to owner-occupiers, comprising 20 three-bedroom apartments across 22 levels. 

Designed by Prospect Apartment Architecture, the development focuses on high-quality architectural expression, orienting the building towards the east to maximise parkland and ocean views while ensuring privacy from neighbouring buildings. 

▲ Render of the proposed Broadbeach apartment tower to be known as Sola.

Each 200 sqm apartment includes three bedrooms, a multi-purpose room, and a kitchen with a butler’s pantry. The master suite features an ensuite and a walk-in wardrobe.

Residents will also have access to several amenities on the podium level including a wellness zone with a mineral spa, ice pools, gym, steam room, a sauna, a covered indoor-outdoor swimming pool and a communal deck area.

The Kouzoukas family, signalling confidence in the project, plans to retain several apartments for extended family use. 

Project: Chelsea Avenue, Broadbeach

Location: 42-46 Chelsea Avenue, Broadbeach QLD 4218

Developer: Amalgamated Property Group

Following the successful launch of Amaya Broadbeach at 30 First Avenue, Canberra-based apartment developer Amalgamated Property Group (APG) is expected to launch its second Broadbeach project in as many years.

They snapped up an 1,820 sqm Chelsea Avenue site from Raptis, who had approved plans for a 41-level tower designed by Archidiom.

APG has had DBI make some amendments, changing the apartment mix to make 148 two-beds, a number with a study, and 37 three-bed apartments.

The recreational amenities for residents will be situated on the fourth level, offering a range of facilities such as a swimming pool, residents’ lounge, community living area with barbecue and outdoor dining space, gardens, gym, sauna, and a yoga/meeting room. 

Location: 33-37 Armrick Avenue, Broadbeach QLD 4218

Developer: Armrick Developments Pty Ltd

Former footballer Scott Crow is expected to launch his debut Gold Coast apartment development in Broadbeach after securing approval for the 33-level apartment tower in December.

The tower across an amalgamated 1,750 sqm triple site at 33 Armrick Avenue will home 203 one, two, three, and four-bedroom apartments. 

Plus Architecture designed the tall, curved tower, with the intention of the design to embrace the sub-tropical coastal lifestyle of the Gold Coast.

The recreation level, located on the third floor of the podium, offers a range of amenities, including a gym, outdoor lounge with a fire pit, yoga deck, cold pools, a large pool, floating day beds, a spa, private cabanas, sauna and steam rooms, barbecue areas, and a bar nook.

Apartment levels start from the fifth floor, with eight units per floor up to level 21. The upper levels of the tower feature a collection of sub-penthouses and penthouses. 

Level 31 includes four sub-penthouses, each equipped with a master suite, additional bedrooms and bathrooms, a laundry room, a multi-purpose room, a butler’s pantry, and an open-plan kitchen, dining, and living space leading to a private outdoor area.

The development culminates in two mirroring two-storey penthouses featuring three bedrooms. The eastern side of the penthouses features a pool, sun deck, outdoor kitchen, barbecue area, dining space, and a fire pit.

The new tower will be located near Morris Property Group’s Crest Broadbeach at 13 Armrick Avenue. 

Project: Lusso Sky Homes Broadbeach

Location: 11 Anne Avenue, Broadbeach QLD 4218

Developer: Di Carlo Property Group

Brisbane-based Di Carlo Property Group is another who has development approval for their Broadbeach tower, Lusso Sky Homes.

Lusso, which means luxury in Italian, marks a return to the Gold Coast apartment market for the Brisbane-based developer.

The project at 11 Anne Avenue will comprise 15 full-floor apartments designed by Hayes Anderson Lynch Architects. 

The four-bedroom apartments offer over 200 sqm internally, complemented by a balcony of over 40 sqm. 

Alfie Di Carlo anticipates strong interest from local downsizers seeking spacious living without compromising on luxury and from interstate or Brisbane-based holidaymakers and weekenders seeking a high-end holiday home.

“We produce boutique, owner-occupier developments in Brisbane so we definitely wanted to stay in our lane and produce something that would service that type of buyer on the Gold Coast,” Di Carlo told Urban.

“Its a really nice pocket of the Gold Coast and it’s always been on the agenda.”

Location: 155 Old Burleigh Road

Developer: Polycell Group

It might be ambitious for Polycell Group, developer of The Rochester in Broadbeach which is over 50% sold on Surf Parade, to get to the stage of launching their second Gold Coast apartment development on Old Burleigh Road.

Last year Polycell acquired 19 apartments in the Sandpiper building at 155 Old Burleigh Road, paying $15.5 million for the apartments from developer Peter Priest of Trenert.

The Sandpiper building was at the centre of a legal dispute earlier in the year when Trenert decided to abandon its plans to buy out the remaining owners, claiming that rival developers used confidential information to secure apartments and thwart the redevelopment.

The 1,828 sqm site of the Sandpiper building is situated on the corner of Broadbeach Boulevard and Albert Avenue directly opposite Kurrawa Park, providing unobstructed views of the beach and ocean. 

Polycell would need to secure more apartments to then trigger the new 75% ownership xxx which was approved in xxx. If they own 75% of the building, they will be able to buy out the remaining owners and then start working on plans for a new project.

Source: www.urban.com.au

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